Gain trust of your website with an SSL Certificate

Google announced that its Chrome browser will mark all websites without an SSL certificate as “Not Secure”. When website visitors or customers will see this notice, it gives a bad impression for your business.  In order to avoid this, every website owner should install an SSL certificate, to properly move from HTTP to HTTPS.

If your Realty2Go website is hosted on our partner’s server, we offer all our websites with an SSL Certificate. Also, all our Live Demo Websites have an SSL Certificate installed.

What is an SSL Certificate?

SSL Certificates (Secure Socket Layers) are small data files that connect cryptographic keys to specific details of the organization’s online presence: domain, server, host, company name, and location. When the SSL certificate is installed, it allows for secure connections to take place between a browser and the web server by turning on the HTTPS protocol. This protocol encrypts the data that is sent to and from the server.

In order to start a secure session with the web browsers, an SSL Certificate has to be installed on the webserver. When installed, HTTP (application protocol) will change to HTTPS. The ‘s’ represents ‘secure’ connection, and it is shown in the URL of the website you are visiting, as well as will a green bar or padlock depending on the web browser you are using.

Why is an SSL Certificate so important?

1. Trust from Customers: Most website visitors don’t trust websites if they don’t have an SSL Certificate installed. The padlock symbol next to the URL as well as the HTTPS tells the visitor that you are invested in protecting their data and keeping up with the best practices for Internet security.

2. Data Security:  SSL Certificates provide an additional layer of authentication. They ensure that the information sent to the server is only accessible by the intended recipient.

3. SEO: Years ago, Google started using HTTPS as a metric for their search engine ranking algorithms. Google now gives improved rankings to websites that have SSL certificates.

4. Minimal Investment: It is a minimal investment that can provide many benefits for your business’ website. The pros are not only for the technical aspects of your website but more importantly for the users who are interacting with your brand online.